{"id":3376,"date":"2025-05-13T11:32:09","date_gmt":"2025-05-13T08:32:09","guid":{"rendered":"https:\/\/3keys.com\/?p=3376"},"modified":"2025-09-30T21:01:05","modified_gmt":"2025-09-30T18:01:05","slug":"webinar-recording-digital-product-passport-from-buzzword-to-business-strategy","status":"publish","type":"post","link":"https:\/\/3keys.com\/de\/news\/webinar-recording-digital-product-passport-from-buzzword-to-business-strategy\/","title":{"rendered":"Webinar Recording: Digital Product Passport \u2013 From Buzzword to Business Strategy"},"content":{"rendered":"<p><\/p>\n<p class=\"\" data-start=\"225\" data-end=\"549\">The <strong data-start=\"229\" data-end=\"263\">Digital Product Passport (DPP)<\/strong> is rapidly becoming a key requirement across industries\u2014and not just in sustainability or compliance circles. In this webinar, Jose Antonio Salazar, BD Director 3Keys,\u00a0 provide a clear and business-focused overview of what DPP really means, where the EU regulations are heading, and how companies can prepare.<\/p>\n<p class=\"\" data-start=\"551\" data-end=\"573\">The session addresses:<\/p>\n<ul data-start=\"574\" data-end=\"964\">\n<li class=\"\" data-start=\"574\" data-end=\"628\">\n<p class=\"\" data-start=\"576\" data-end=\"628\">What DPP is (and isn\u2019t) \u2013 cutting through the buzz<\/p>\n<\/li>\n<li class=\"\" data-start=\"629\" data-end=\"704\">\n<p class=\"\" data-start=\"631\" data-end=\"704\">The real business value of DPP in customer engagement and market access<\/p>\n<\/li>\n<li class=\"\" data-start=\"705\" data-end=\"798\">\n<p class=\"\" data-start=\"707\" data-end=\"798\">Circularity, traceability, and responsible sourcing: what consumers and regulators expect<\/p>\n<\/li>\n<li class=\"\" data-start=\"799\" data-end=\"869\">\n<p class=\"\" data-start=\"801\" data-end=\"869\">The role of <strong data-start=\"813\" data-end=\"830\">GS1 standards<\/strong> and why interoperability is critical<\/p>\n<\/li>\n<li class=\"\" data-start=\"870\" data-end=\"964\">\n<p class=\"\" data-start=\"872\" data-end=\"964\">What to consider when planning your DPP journey: pilot, scale-up, or starting from scratch<\/p>\n<\/li>\n<\/ul>\n<p class=\"\" data-start=\"966\" data-end=\"1118\">The presentation closes with practical recommendations and a clear call to action: <strong data-start=\"1052\" data-end=\"1116\">start early, structure your data, and understand your risks.<\/strong><\/p>\n<p class=\"\" data-start=\"1120\" data-end=\"1228\"><strong data-start=\"1123\" data-end=\"1165\">Watch the full webinar recording <\/strong>and take your first step toward meaningful DPP implementation.<\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The Digital Product Passport (DPP) is rapidly becoming a key requirement across industries\u2014and not just in sustainability or compliance circles. In this webinar, Jose Antonio<\/p>\n","protected":false},"author":1,"featured_media":3377,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/posts\/3376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/comments?post=3376"}],"version-history":[{"count":4,"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/posts\/3376\/revisions"}],"predecessor-version":[{"id":3609,"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/posts\/3376\/revisions\/3609"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/media\/3377"}],"wp:attachment":[{"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/media?parent=3376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/categories?post=3376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/3keys.com\/de\/wp-json\/wp\/v2\/tags?post=3376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}