THE PANDORA’S
BOX OF
SERIALIZATION

20.11.2025

THE FLAG M,
FRANKFURT AM MAIN

THE AGENDA

THE UNFINISHED STORY OF BUSINESS VALUE FROM SERIALIZATION DATA
Arjun Jaitly, Managing Partner, 3KEYS
FROM TRACK&TRACE TO MANAGED SERIALIZED STOCK
Olga Dyukareva, Head of Serialization and Aggregation Management Division, POLPHARMA SANTO
THE RISING POWER OF AI IN TRACK & TRACE
Konstantin Dipner, Managing Director / Jochen Schönenberg, Product Director, KVINTA
ENTERPRISE TRACK & TRACE: FROM DATA TO VALUE
Falk Deckert, Product Manager, SAP Corporate Serialization, SAP SE
RETHINKING THE TRUE COST DRIVERS OF SERIALIZATION
Ulrich Schild, Sales Director / Jose Salazar, Business Development Director, 3KEYS

Welcome to Pandora’s Box of Serialization – the only event focused entirely on Serialization and Track & Trace.

Here, professionals from the pharmaceutical, beverage, tobacco, food, and other industries come together to discuss what actually works — and what doesn’t — in Serialization today. We go beyond sector-specific rules to uncover shared bottlenecks, practical solutions, and the real costs of doing it wrong.

This is not a sales show. It’s a working session for the industry.

You’ll hear firsthand from people who build, operate, and fix Serialization systems every day. As new technologies reshape supply chains, we bring real-world use cases, hard lessons, and forward-looking ideas to the table.

By connecting the people shaping the future of Track & Trace, we aim to build a shared vision — one that not only meets regulatory demands but also delivers real business value. Because when Serialization becomes smarter, simpler, and aligned with business goals, we all succeed.

VIDEO OF THE 2024 PANDORA’S BOX EVENT

SAMPLE 2024 SESSION RECAPS

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REGISTRATION FOR THE EVENT 2025

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